vision

April 21, 2020

Analyzing vision and mission statements from 5 famous* companies

In this article let’s look at the vision and mission statements of some famous companies which will help give some further context to the discussion in my last article.  Apple   Mission: “to bringing the best user experience to its customers through its innovative hardware, […]
April 20, 2020

Simplifying mission and vision statements

Today’s focus will be on vision and mission. Specifically, what is a vision and what is a mission, and how should you go about creating vision and mission statements for your business.  Vision and mission are closely tied together, but they are different. Many […]
April 18, 2020

4 reasons why you need to clarify the purpose for your business

In a prior article I talked about the Four Ps of any business: Purpose, Planning, People, and Processes. In the next few articles I’ll dive deeper into what’s involved in the Purpose component of the business. Today’s focus is on why a clear and […]