values-based decision-making

April 27, 2020

Core values keep your business between the mayo and the mustard

At a wedding several years ago I heard a best man offer the following advice to the groom: Keep it between the mayo and the mustard. I had no idea what this meant, so I asked around. Eventually someone offered that it means that […]
April 18, 2020

4 reasons why you need to clarify the purpose for your business

In a prior article I talked about the Four Ps of any business: Purpose, Planning, People, and Processes. In the next few articles I’ll dive deeper into what’s involved in the Purpose component of the business. Today’s focus is on why a clear and […]